Mindset

In everything we do, we want to make positive narratives for the future visible—for everyone, and especially for our customers.
Because we believe that 2030 will be awesome if we shape it together.

Passion for Design

We see strategic design as the best way to approach communicative tasks and create solutions that reach our customers' goals and target groups. We do this in an interdisciplinary way because we are a team with different skillsets and because we are convinced that this is the only way to create holistic and sustainable design products.

Passion Topics

We see it as our duty as a company to stand up for values that are important to us. We are particularly passionate about climate protection, social cohesion and the dream of better education for all.

We want others to be able to take a stand too. That's why we developed the Demo-mat. For democracy and for everyone who wants to stand up for democracy.

Working with AI. Shaping the future with purpose.

We design for people—with empathy, curiosity, and a passion for design. We’re inspired by design that moves, surprises, and brings joy. Joyful Design thrives on our experience, our mindset, our courage, and sometimes even our quirkiness. AI opens up new possibilities for us to explore ideas and develop solutions. We experiment with it and deliberately use it where it makes a real contribution to the task at hand.

People remain essential: We set the direction, make design decisions, and take responsibility. Technology is at its strongest when it brings human values to the forefront.

We design AI-supported processes to be transparent and traceable from the very beginning. Together with our clients, we clarify early on where AI will be used, what influence it may have on the outcome, and what limits we set on its use. We choose our tools carefully and scrutinize their impact on society, the environment, and our digital self-determination.

Collegial Leadership

ZENTRALNORDEN is managed on a collegial basis. This means that typical tasks and decisions of a management team are taken by working groups consisting of all employees. This promotes the acceptance and quality of decisions and ensures that all "ZNies" are wholeheartedly involved.

ZENTRALNORDEN x Ein Ding der Möglichkeit

ZENTRALNORDEN and "Ein Ding der Möglichkeit" share the vision of shaping a better future. "Ein Ding der Möglichkeit" as a field of experimentation for new forms of society and ways of working and ZENTRALNORDEN as a design agency with attitude. We love this place for workshops with our clients and as a retreat to work when Berlin gets on our nerves again and we want to broaden our horizons.
Ein Ding der Möglichkeit