Sweet as Sugar: Corporate and Interior Design

Store with pink walls and decorative dark blue details, there is a neon yellow armrest along the counter

Client

Spooning Cookie Dough

Cookie dough makes you happy, but not healthy. It fails all the flexi-lowcarb paleo lifestyles of today's nutrition gurus. Whatever: Cookie dough is a tribute to happy childhood memories and a declaration of love for a carefree, easy life without any meetings, efficiency, and profit. This lightness must be reflected in every dough flake of the corporate design.


Services
Concept
Corporate Design
Branding
Social Media
Photography

A paper cup well filled with cookie dough, printed with the Spooning Cookie Dough logo and pattern, nuts lying next to the cup and powdered sugar trickling down from above, covering the whole scene like snow
Glowing blue lettering: #forget you diet, placed on a dark blue wall
Price tags are printed in dark blue rustic lettering on small wooden panels
Spooning corporate design and material overview, consisting of a pink and pink tone, as well as dark blue accents and light wood

Design

A bright, friendly-inviting color range that turns a sweet moment into a sensual temptation - that's the visual basis of the brand. It has been thoroughly explored in the key visual, packaging, advertising formats and interior design.

Narrow pink table along the pink store wall, in the foot area of the dark blue bar stools the wall is painted light, at the same height as the color change on the wall, the table legs are painted in dark blue
Digital interfaces, such as the website and store, shine on different end devices with the most delicious cookie dough photos
Test tubes, measuring beakers and Erlenmeyer flasks filled with different types of colorful sprinkles
Printed loyalty cards, with small Cookie Dough cups that can be stamped with the Spooning Dough spoon logo
Video Poster play icon pause icon
Pink wall behind the counter, with letter boards on which the menu is arranged in individual letters
A look behind the counter with the various toppings in jars
Elaborately ornate text made of sprinkles: Love yourself, with a spoon with cookie dough lying next to it
Coffee station on a wooden cabinet below a glowing Spooning logo in front of a pink wall

What else we are pros at ...

Landing page screen with slider and colorful elements on a white background
Miriam Makeba Primary School
miriam-makeba-schule.de
More
Smartphone screen, one half in beige, one in bright blue, the sentence: Whether full or empty pockets, together for democracy! is written in high-contrast font color on the respective background.
ZENTRALNORDEN x Zentralsüden
Demo-Mat
More
Portfolio
Everything at once, please! The overview
Portfolio