Anniversary Logo Design

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Client

econsense

econsense - Forum for Sustainable Development of German Business e.V. is the corporate network for responsible business. Since 2000, econsense has been bringing together leading companies from Germany - including over 40 DAX companies, major corporations and pioneers of sustainable transformation. Together, they are shaping the change towards a sustainable economy.

As a modern think-and-do tank, econsense combines vision and practice, knowledge and impact. The focus is on topics such as climate protection, the circular economy, sustainable supply chains and corporate responsibility. In 2025, the network celebrates its 25th anniversary - a quarter of a century of sustainable business with attitude.



Services

  • Conception
  • Graphics & Illustration


Challenge

A special logo was to be developed for the anniversary year 2025 - one that complements econsense's established brand identity and at the same time visibly highlights the anniversary.

As part of our brief, our team of creatives developed a holistic design solution that was both strategically well thought out and visually compelling. As part of the graphic design Berlin scene, we combine creative design with professional brand communication.

The requirements:

  • Seamless integration into the existing corporate design
  • Use on all channels: print, web and social media
  • dynamic logo format for animation
  • A look that remains clear, modern and professional
Two cards side by side with the anniversary logo '25 Years econsense' on a green background. One card is white, the other dark blue - both show the colorful number 25 with symbols for sustainability such as sun, leaves and recycling.
The English version of the econsense anniversary logo on a dark blue background. The number 25 is designed with graphic sustainability symbols, including the sun, clouds, leaves and a cycle symbol. Below this is the lettering 'econsense - Forum for Sustainable Development of German Business'

Result

The result is an anniversary logo that is brand-compliant, versatile and stylish. It underlines the significance of the anniversary year 2025 - and at the same time sends out a strong visual signal for sustainable business in Germany.

Close-up of turquoise sustainability pictograms on white paper - including sun, plants, recycling symbol, growth chart and cloud.
Different color variants of the anniversary logo '25 years econsense' arranged on tiles - with stylized sustainability symbols and varied backgrounds in blue, black, white and mint.